Compare service revenue, delivery time, and direct costs, then use your booking data to choose one practical improvement.
Compare named services over the same period
A busy week does not tell a salon owner which services make the best use of time. Choose one period, such as a month, and record completed bookings, service revenue, preparation and delivery time, and direct costs for each service.
Keep outstanding payments and refunds visible when interpreting the figures. Use one consistent basis for comparisons, and record costs you track outside Citruss alongside its booking and earnings data.
Copy this service-review worksheet
Create one row per service in your own spreadsheet or notebook. Use the same period and currency throughout. Record completed bookings, collected payments, outstanding balances, refunds, fees, direct costs, total working hours, and one action to review next time.
Keep time spent preparing and resetting alongside delivery time. A deposit is part-payment; exclude unpaid balances from cash collected. This worksheet complements Citruss records and does not mean the app stores your costs or calculates profit.
| Review item | Your service |
|---|---|
| Review period and currency | — |
| Completed appointments | — |
| Payments collected | — |
| Outstanding balances | — |
| Refunds and fees | — |
| Direct costs tracked separately | — |
| Delivery, preparation, and reset hours | — |
| One action and next review date | — |
A worked example: full sets and infills
Illustrative figures in NGN: a lash full set is priced at ₦30,000, uses ₦3,000 of materials, and takes two hours plus 15 minutes to reset. That leaves ₦27,000 over 2.25 hours, or ₦12,000 per working hour before fees and other expenses.
An infill is priced at ₦17,500, uses ₦1,750 of materials, and takes one hour plus a 15-minute reset. That leaves ₦15,750 over 1.25 hours, or ₦12,600 per working hour before fees and other expenses. These figures are not profit: rent, fees, wages, tax, and other costs still matter.
Choose a question before changing the menu
The full set has a higher ticket price, while the infill leaves slightly more per working hour in this example. That does not automatically make either service the better offer. Look at demand, repeat visits, available hours, and the work you want to do.
Choose one action to test: clarify an ambiguous description, correct an unrealistic duration, or offer more times for a service clients already request. Record the change and its date so the next review has useful context.
Reconcile the figures before comparing services
Use Income for money records, Bookings for the appointment and payment state, and Clients for the history behind repeat business. The same appointment can be useful in all three places, but the figures answer different questions.
Keep listed prices, payments collected, outstanding balances, and earnings after fees separate. Use the actual fee lines on the records rather than assuming the service price and the amount available to your business are identical.
| Question | Where to start | What to avoid mixing |
|---|---|---|
| Did the appointment happen? | The booking detail and its confirmation state. | An enquiry with a completed appointment. |
| Has the full amount been paid? | The booking’s deposit, balance, and payment status. | A confirmed deposit booking with full collection. |
| What is recorded as income? | Income payment records and statements. | Listed prices with earnings after fees. |
| Is the client returning? | The client’s past and next bookings. | A follow-up message with a new confirmed booking. |
Use Citruss to ask better business questions
Review service earnings, booking activity, and the visit-to-booking journey in Citruss. With Citruss Pro, you can ask the AI Business Analyst questions such as “Which services earned the most last month?” or “Why did revenue change?”
Check the period and underlying records before acting on an answer. Keep your own record of costs and preparation time; revenue alone does not show the full economics of delivering a service.
- Check that you are comparing the same dates for each service.
- Review the number of bookings behind a large or small revenue figure.
- Compare the answer with client history or the booking funnel, depending on the question.
- Add your own costs and working time before deciding whether to change the offer.
Turn one finding into an action you can review
Suppose a service attracts visits but few completed bookings. Inspect the service description, available times, and payment explanation before deciding that demand is weak. Write down the problem you found and the one change you made.
Review another comparable period after clients have had time to respond. Keep the original question, the change, and the result together. That gives the next AI conversation context and helps you distinguish an improvement from a busy week.
A short monthly review you can repeat
For each service, write down bookings, revenue, total working time, direct costs, and one observation. Compare similar periods, allowing for holidays, promotions, and clients who have not yet had time to return.
At the next review, check completed bookings and earnings as well as page visits. If clients choose a service but leave before paying, examine its details, available times, and payment expectations before changing the price.
See how Citruss can help.
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